A Mom’s Take on Finding “A Good Ass Hair Day”
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There are some days as a mom when you feel like you’ve run a marathon before 9 a.m. — school drop-offs, spilled coffee, someone can’t find their shoes (again), and the toddler’s hair looks better than yours. In the middle of that chaos, I stumbled on a website called A Good Ass Day, and honestly? The name alone made me smile. It felt bold, fun, and just the kind of lighthearted energy I needed.
First Impressions: Real, Relatable, and a Little Bit Sassy
The first thing that struck me was the confidence of the brand. A Good Ass Day. It’s cheeky — but in the best way. It’s not trying too hard or promising perfection; it’s just saying, “Hey, you deserve to feel good today.”
Their products are handmade in Eau Claire, Wisconsin, which immediately gave me that small-business, heart-behind-the-brand vibe I love supporting. And when I saw their tagline — “Less washing, more living” — I was sold. Because let’s be honest, between work, kids, and everything in between, I’m all for anything that saves time and keeps me feeling human.
Why Moms Like Us Need This Kind of Simplicity
One of my constant goals is to simplify where I can — and hair-washing days are a major production in my house. The dry shampoo from A Good Ass Day claims to soak up oil, add volume, and bring your hair back to life in seconds. Translation: when you’re on day three (okay, maybe four) of unwashed hair, this could be your new best friend.
They even have travel sizes and starter kits, which are perfect for tossing in your diaper bag or weekender bag for trips to Grandma’s. The packaging is modern, the branding is playful, and it just feels like it was made for busy women who still want to feel put-together.
Bonus Points for Conscious Choices
As a mom, I’m more mindful these days about what goes into our home — from snacks to shampoos. A Good Ass Day uses non-aerosol powder spray bottles instead of chemical propellants, which earns major points in my book. It’s one of those small choices that makes me feel like I’m doing something a little better for myself and the environment.
But what I really love is their reusable and refillable applicator. It’s such a clever design — you buy it once, then simply refill it when you run low. For a mom trying to cut down on waste (and extra costs), that’s a win-win. No more tossing out bottles every few weeks. Just refill, refresh, and keep it moving.
And let’s not overlook the gifting potential — because their tagline, “Give the gift of good ass hair days,” would make any mom friend laugh and love you instantly. Perfect for birthdays, girls’ nights, or “just because” moments when someone needs a pick-me-up.
Why I’d Tell My Mom Friends About It
Here’s the truth: most of us moms aren’t looking for perfection. We just want something that helps us feel a little more like ourselves amid the chaos. A Good Ass Day captures that perfectly. It’s self-care with a wink — a reminder that confidence can be simple, quick, and fun.
It’s a brand that doesn’t take itself too seriously but still delivers products that make you feel refreshed and ready to take on another full day of mom life. Whether you’re heading to carpool, a coffee date, or collapsing on the couch after bedtime, a little spritz of dry shampoo might just help you have… well, a good ass day.
Motherhood is full of beautiful chaos, and finding small ways to take care of ourselves can make all the difference. I love that this brand celebrates that truth — that a “good day” doesn’t have to mean a perfect day. Sometimes, it’s just about doing something small that makes you feel good again.
If you’re curious, check out A Good Ass Day — because moms deserve good hair days, too.

